MAFO-Institut

Contact details:

Altkönigstrasse 2
65824 Schwalbach (Frankfurt/Main)
Germany
Phone: +49-6196-50390
Fax: +49-6196-85188
E-mail: mail@mafo-institut.com
Web: www.mafo-institut.de

Key people:

Andreas Bruckert
Martin Gerken

Professional Associations:

BVM
ADM
ESOMAR

Full Service Agency

Founded in:1956

Employees:10

Interviewers:500

MAFO-Institut is an independent private owned full service research institute for 50 years with own field services for:

– face-to-face
– Random/Quota
– Telephone/CATI
– Online

Professional expertise in:

– Consumer research
– Automotive research
– Financial research
– Pharmaceutical/healthcare research
– Business to business

International experience in conducting surveys in more than 40 countries.

Scope of business:

Market Sectors:

Automotive
Financial Services
Food
Healthcare / Pharmaceutical
Petrol / Oil / Gas

Advertising / Public Relations
Agriculture
Beverages
Catering / Hospitality
Charity / Non-profit
Chemicals
Confectionery
Consultancy
Cosmetics / Hygiene
Durables / Electrical Goods
Detergents
Energy / Utilities
Fragrance Industry
IT / Software / Hardware
Legal / Lawyers
Logistic / Mail / Transportation
Media / Entertainment
Public Sector / Government
Retail / Wholesale
Telecommunications
Textile / Fashion / Clothing
Tobacco / Cigarettes
Toys / Games
Travel / Tourism / Sport / Leisure

Research solutions:

Business-to-business
Image Studies
International Studies
Tracking Studies
Usage & Attitude Studies

Advertising Researchc
Audience Research
Brand Research
Children / Youth’s Research
Consumer Research
Concept Testing
Customer Satisfaction Studies
Demographic Research
Employee Research
Media Testing
New Product Development
Omnibus
Opinion Polling
Packaging / Design
Panels
Pricing Studies
Product Testing
Retail Audit
Segmentation Research
Senior Citizen / Mid-life
Statistic Analysis
Syndicated Research
Web Panel

Research services:

PAPI
CAPI
CATI
Mail
Online
Mystery shoppers

Qualitative

Focus groups
in-depth interviews
Recruiting